His, Hers 
domenica, 16 dicembre, 2012, 12:59 - Viral marketing




Super creative commercials for World Aids Day. The pictures in the videos correspond to words commonly used to refer to sexual organs. The message is straightforward without revealing everything. What do you think?
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Publicis' digital wishes for 2013 
sabato, 15 dicembre, 2012, 17:20 - Viral marketing


Maurice Lvy, Publicis' CEO, gives his best wishes for the new year every year. The videos are long and a bit boring and people usually skip some parts. This year, he created an interactive clip on YouTube. Every time you'll try to skip some parts or just pause the video, he'll tell you something funny. Just watch the video on YouTube, pause or skip and enjoy!
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TomTom (almost) makes a viral 
mercoled, 5 dicembre, 2012, 13:24 - Viral marketing


TomTom created this almost-viral video using viral videos to promote its Christmas challenge. You will recognize, among other things, the Old Spice guy, the "Will it blend"-challenge or the Evian babies.
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Volvo ballerina 
mercoled, 28 novembre, 2012, 10:15 - Viral marketing


Amazing stunt for Volvo directed by Hollywood star Peter Pedrero. A tightrope walker is walking from one truck to another while they're speeding 80 km/hour. Beautiful and breathtaking!
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PETA: Firm & Fresh 
mercoled, 7 novembre, 2012, 16:51 - Viral marketing


PETA loves to shock, that we know. If they dont use famous supermodels such as Joanna Krupa or Elisabetta Canalis, they try to shock with other ideas, such as the famous Death Bet from Berghs School of Communication. But this time, its different, and pretty disgusting..
Increase your sexual stamina, go vegan
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